My Mommyology

Learning from Motherhood.

Sailing Over to the Petit Bateau Launch

| 0 comments

I gotta say, as a #SoMom, I learn so many new things.

One of them is the brand of clothing called Petit Bateau.  I’d never heard of this chic brand of clothing from Troyes France before, and as it so happens, I’d been missing out on some good quality long-lasting stuff!  It’s a quality I look for in children’s wear, mostly because of the way that they use the clothes.  They wear it down, so to speak.  As I’ve heard time and again, Petit Bateau’s lasts through generations of children.

Petit Bateau has been making comfortable and stylish clothes for 120 years.  And after 7000 stores in over 60 countries, this year we now have direct access to its cheerful styles right here in two of our Manila malls.

Sam and I attended the launch  of their flagship store in SM Aura Premier last Saturday with a few of the other SoMoms and SoKids.  It was another one of our impromptu dates on a rainy afternoon.

The SoMoms, the SoKids and Petit Bateau model and journalist Nina Corpuz

The SoMoms, the SoKids and Petit Bateau model and journalist Nina Corpuz.  Photo credit:  Mommy Fleur

Sam enjoyed herself because they was some hand painting going on.

Hand-painting nautical shapes at the launch.

Hand-painting nautical shapes at the launch.

She was also taken by the arts and crafts activities.  The kids got to make and design their very own Little Boat, accented by fabrics cut into various shapes.

Sam the Little Boat maker.

Sam the Little Boat maker.

Sailing on our Petit Bateau. :)

Sailing on our Petit Bateau. 🙂

I have to say: asking moms to bring their kids to a children’s brand launch is quite strategic.  Sam remembers everything and in fact has been asking me to get her some new clothes from the store.

How can you not love their clean, nautical designs?  Everything looks and feels well-made and easy-to-wear.  It’s fun and playful, and according to its history, Moms stand by the brand.  Asia Pacific Manager Jing Jin says that Petit Bateau clothes are made out of “50% cotton, and 50% love!”

My Mommyology Petit Bateau Collection PEBA_1208200_LOOKBOOK_ENFANT_2013_140X210.indd_N PEBA_1208200_LOOKBOOK_ENFANT_2013_140X210.indd_N

 There were cute outfits in the Spring / Summer collection as modeled by some of Manila’s well-known moms and their children.  Petit Bateau expanded its range to include day-wear adult wear since 1995.

Here's Ria Tanjuatco-Trillo with daughter Raquel.

Here’s Ria Tanjuatco-Trillo with daughter Raquel.

Cheska Kramer and daughter Kendra

Cheska Kramer and daughter Kendra.

Marilen Montenegro and her chic kids! :)

Marilen Montenegro and her chic kids!

Even these pieces are quite timeless.  I’m all about the clothes that will last through the seasons and will still be considered trendy.  They’re very versatile too; they go well with any occasion, for kids and adults of all ages.  In fact, Petit Bateau’s current campaign fits perfectly (to a tee!):  “For Never Old”.

Thank you Petit Bateau for inviting the SoMoms to your launch.  Congratulations!

Hans Yao, President of Adrenaline Group of Companies, and his wife Mellie (left) and Jing Jin, Petit Bateau's Asia Pacific Manager.

Hans Yao, President of Adrenaline Group of Companies, and his wife Mellie (left) and Jing Jin, Petit Bateau’s Asia Pacific Manager.

 

For more on Petit Bateau, like Petit Bateau Philippines on Facebook, and follow @petitbateauph on Twitter and Instagram.  Petit Bateau’s stores are currently located in the following malls:

Petit Bateau SM Aura
L3 SM Aura Premier
Bonifacio Global City, Taguig

Petit Bateau Shangri-la
4th Level East Wing
Shangri-La Plaza Mall
Mandaluyong City

 

 

Author: mymommyology

I am the mom that I am because of my two wonderful little girls. They teach me everyday.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

%d bloggers like this:
Skip to toolbar